Tuesday, December 13, 2016

A Valuable Resource for Aspiring Entrepreneurs

In the past few semesters I have utilized many different books on entrepreneurship, and have realized that few books on this topic are suited for course use. The Startup Playbook: Secrets of the Fastest-Growing Startups from Their Founding Entrepreneurs by David Kidder has turned out to be an extremely valuable resource for my Fall 2016 Ideas into Action course.

Kidder is a serial entrepreneur who has assembled a collection of 40 interviews with our era's most influential startup players. From PayPal and LinkedIn, to AOL and TED, Kidder breaks down the secrets to startup success in simple and actionable terms. My students benefited from the book’s practical advice and inspirational takeaways in each interview. Kidder hits on common issues like how to persevere through criticism, and how to define and execute a personal vision, which is often times the hardest part for my students (and young entrepreneurs alike). The book’s clear language and approachable structure can be easily navigated for course use. I highly recommend this book.